DISCOVERY SET OFFER
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Discovery set quantity offer — 43 sets, 526 units in stock.
The offer. Buy 3 → 15% off. Buy 5 → 25% off. Applies to any mix of sets in this collection.
Why the discount pays for itself. Courier is ₹149.02 per shipment, not per set. One ₹399 set carries the whole ₹149.02 and earns 9.9%. Three at 15% off carry ₹49.67 each and earn 26–41%. The shipping saving more than funds the markdown — this is the one category where discounting increases margin.
Floor. Every set clears 25% contribution at BOTH tiers. Range: 26.4–73.9% at buy-3, 25.4–75.3% at buy-5.
Excluded, and why: Women's Signature (recorded cost ₹331 is ~2× its peers — reprice to ₹499 and fix the cost); Best of Khadlaj (19.0% at the 5-tier, 1 unit left); French Avenue Zenith (cost is 79% of price).
Caveat: CH Good Girl, YSL Y, Byredo and Date Night are in this list on cost records I believe are understated. All four still clear 25% at their corrected costs, but the displayed margins are optimistic until the records are fixed.
Snapshot 14 Aug 2026.
